Abu Dhabi Council
Branding
We have been contacted by our friends at Prophet to create the new Abu Dhabi logo in 3d. This was showcased in Abu Dhabi city across digital, prints, billboards and conferences.
Each letter of the logo represents a feature of Abu Dhabi’s culture, history and tourism values.
Research & Development
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Research & Development *
Ident 1: Restore
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Ident 1: Restore *
the ‘Restore’ ident
Foliage, seaside water and sand are the main characteristics of ther 1st Ident of the Abu Dhabi Council: Restore.
Ident 2: Excite
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Ident 2: Excite *
the ‘Excite’ ident
3d feathers being generated on the logo: these represent the distinctive falcon living in the Emirates.
Ident 3: Inspire
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Ident 3: Inspire *
the ‘Inspire’ ident
3d feathers being generated on the logo: these represent the distinctive falcon living in the Emirates.
3d feathers being generated on the logo: these represent the distinctive falcon living in the Emirates.
The 3 Films
Restore
Excite
Inspire
RnD, 3D modeled letters, volume meshers and much more was studied in order to tackle this project. From the Louvre pattern exploration, to the recreation of the foliage, going through the 3d dev of the city’s attractions, we managed to create 3 distinctive and unique versions of the Abu Dhabi city council logo.